The importance of business signs
Signs will provide constant advertising for you, 24 hours a day & 7 days a week. A survey done by the Economic Center at the University of Cincinnati found that 76% of consumers (8 in 10) said that they had entered a store or business for the first time based simply on it's signage. 68% believe that a business sign reflects the quality of its products or service.
Signs have been called the silent salesperson for your business apart from others. Interior signs can help a customer locate specific items in your store & has been knows to play a key role in impulse buys.
Key benefits of business signage
- Signs deliver your brands message
- Signs promote brand awareness
- Signs are been known to improve the atmosphere
For businesses that have limited marketing funds, signs are the most cost-effective. The cost for signage is much lower than that of radio, TV & other popular types of advertising.
Internal Business Signs
Use your logo, name & colors to create an impact on your customers from the second they walk in your door. Signs will immediately grab yours customers attention.
A CEO of one mainstream retailer said he believes his company's signage to be the most cost effective & important advertising method.